It might sound like a pitch. But for dozens of publishers across the world, this is now business as usual. And it’s transforming not just how they create content – but how they monetize it.

Welcome to the world of HeroVideo by Bidmatic: a tool built to solve the real, daily problems of modern publishers –  and engineered to deliver 30% revenue growth with zero additional headcount.

Why We Built HeroVideo?

“We’ve worked with publishers for years. They all had the same pain points: video was expensive, slow, and completely disconnected from their core publishing flow. So we decided to solve that – not just with automation, but with a true all-in-one monetization platform.”

Ivan Liashok, CEO of Bidmatic.

HeroVideo was born to serve publishers, not just entertain audiences. It handles:

• Article-to-video conversion
• Seamless in-article player integration
• Ad placement (instream & display)
• Revenue optimization
• Engagement analytics

All of this happens automatically – with no change to your CMS, no production overhead, and no technical friction.

The Real Value: New Ad Inventory You Never Had Before

Here’s the truth: most publishers are sitting on mountains of unmonetized content. HeroVideo unlocks that. Every time your article becomes a video, it creates new, high-value instream ad inventory that didn’t exist before.

It’s not about more “views.” It’s about more value per view.

Advertisers prefer instream. It’s premium. It performs. And thanks to IAB-standard integration, your inventory plugs directly into the demand ecosystem without extra setup.

Real Results: One Publisher’s Journey

Here’s what’s possible with HeroVideo. One of our customers completely transformed the way they produce and monetize video content – and the results were nothing short of remarkable. In just a few months, they went from experimenting with automated video to running a fully hands-off, high-performing video operation. No new hires, no complicated tools, no delays –  just fast, scalable production and real revenue growth. Take a look at what they achieved.

Instead of spending weeks producing 100 videos manually, their editorial team now spends time on strategy, not file exports. HeroVideo did the heavy lifting – on autopilot.

What Publishers Are Saying 

These aren’t marketing lines. Here are real reactions from publishers who switched from outdated, manual processes to full automation – and saw results from week one.

Still Manually Editing Videos? That’s 2020 Thinking.

In 2025, if your newsroom is still cutting video by hand, you’re already losing ground.

HeroVideo doesn’t just automate production – it unlocks growth. Faster publishing. Higher engagement. Instant monetization.

Your competitors won’t wait. The next generation of publishers isn’t debating “Should we do video?” They’re asking, “How fast can we scale it?”

And the answer is HeroVideo.

Wrapping Up

You can keep burning time and budget trying to catch up – or you can let HeroVideo run the show for you.

👉 Try it for free.
👉 Get 100 video generations.
👉 Set it up in one call.
👉 See what a 30% revenue lift looks like.