PreRoll In-Stream Video Tag
The Pre-Roll In-Stream Video Tag is a foundational and highly practical integration type used by publishers to deliver video ads to their audience. These ads are displayed before the user’s desired video content begins, making them an effective way to engage with viewers who are still actively engaged and interested in the content they’re about to watch. This prime ad placement ensures a higher likelihood that viewers will watch at least a portion of the ad, if not the entire ad.
Technical Details
Environments
Desktop
Tablet
Mobile
CTV
Type
Standard Video
Key Features
Targeted Reach
Advertisers can leverage targeting capabilities to ensure their Pre-Roll In-Stream Videos are shown to the most relevant audience segments, maximizing campaign effectiveness.
Engagement Opportunity
By appearing before the main video content, Pre-Roll In-Stream Video ads offer advertisers a prime opportunity to engage with users when they are most receptive.
High Viewability
Pre-Roll In-Stream Video ads ensure high visibility as they are displayed before the main video content, capturing users' attention from the outset.
Other Ad Formats
High Yield
Outstream Video Player
Video ads that play outside of traditional video content automatically when they come into view to engage users.
High Yield
Sticky Video Player
Remains visible and continues playing as the user scrolls through a webpage, typically anchored to a corner of the screen. High visibility and engagement.
Standard
MidRoll In-Stream Video Tag
Plays during the main video, similar to a commercial break, engaging viewers while they are actively watching
New
AI TrueView Video Player
Go with the flow and seamless integrate our ads into your site.
Standard
PostRoll In-Stream Video Tag
An ad that plays after the main video content, capturing the attention of viewers who have watched the entire video
High Yield
Interstitial Video
Full-screen video ad that covers the interface of a website, appearing between users’ activities.
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