Leaderboard
The Leaderboard ad format stands out as a prominent and highly effective advertising solution, providing exceptional visibility and impact on both desktop and mobile devices. Positioned at the top of the page, above the content, Leaderboard ads are the first advertisements users encounter when visiting a webpage. They command attention with their large, unmissable size and offer advertisers a prime position without intruding on the content.
Technical Details
Sizes
Mobile:
Standard:
320×165, 320×100
*and others
Desktop:
Standard:
980×120, 970×90, 728×90
*and others
Environments
Desktop
Tablet
Mobile
Type
Static Ads
Key Features
Customization Options
Ad spacing, sizes, and placements can be customized to suit the unique needs of your site, enhancing user experience and ensuring a seamless fit within your layout.
Exceptional Click-Through Rates
Their size and prominence contribute to higher click-through rates, driving user engagement and conversions. A good click-through rate directly impacts revenue per visitor, making Leaderboards a valuable ad unit.
High Visibility
Leaderboards are instant attention grabbers due to their size and on-page positioning. Their commanding presence makes them ideal for advertisers looking for immediate brand recognition.
Best Practises
1
Instant Attention Grabber
Leaderboard ads' sheer size makes them ideal for advertisers seeking immediate attention for their brand or product.
2
Easy to Use
Leaderboard ads are easy to work with and can be quickly implemented by advertisers, even without technical expertise.
3
Ad Server Acceptance
Leaderboard ads are universally accepted, and for it’s easy to publishers set them up. No special code scripts are required for implementation.
Other Ad Formats
High Yield
Outstream Video Player
Video ads that play outside of traditional video content automatically when they come into view to engage users.
Standard
MidRoll In-Stream Video Tag
Plays during the main video, similar to a commercial break, engaging viewers while they are actively watching
Standard
PostRoll In-Stream Video Tag
An ad that plays after the main video content, capturing the attention of viewers who have watched the entire video
High Yield
Interstitial Video
Full-screen video ad that covers the interface of a website, appearing between users’ activities.
New
AI TrueView Video Player
Go with the flow and seamless integrate our ads into your site.
High Yield
Sticky Video Player
Remains visible and continues playing as the user scrolls through a webpage, typically anchored to a corner of the screen. High visibility and engagement.
Standard
PreRoll In-Stream Video Tag
An ad that plays before the main video content on a website, high visibility and engagement, easily integrated
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