In-Article / In-Content
Technical Details
Key Features
Enhanced Visibility
Placed within the core content area, In-Content ads benefit from high visibility and user attention, increasing the likelihood of user interaction and conversion.
Native Integration
In-Content ads seamlessly blend with the surrounding editorial content, matching the style and format of the platform to provide a cohesive user experience.
Non-Disruptive Design
In-Content ads avoid interrupting the user experience, allowing users to engage with the content naturally without feeling overwhelmed by advertising.
Best Practises
1
Ideal for mobile
In-content ads are full width ads that are ideal for monetizing the smaller screen spaces available on mobile devices.
2
Higher revenues
Due to the factors already mentioned, in-content ads will tend to achieve higher CPMs and generate more revenue than many other ad formats.
3
Very fast!
Our in-content ads are lazy loaded, which means they aren't there at all until a user scrolls near them. Only then the ad will load. Our ads will NEVER prevent your content from loading.
Other Ad Formats
Standard Plays during the main video, similar to a commercial break, engaging viewers while they are actively watching
High Yield Full-screen video ad that covers the interface of a website, appearing between users’ activities. Standard An ad that plays after the main video content, capturing the attention of viewers who have watched the entire video
MidRoll In-Stream Video Tag
Interstitial Video
PostRoll In-Stream Video Tag
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