Sidebar Rectangle
Technical Details
Key Features
Targeted Messaging
Advertisers can tailor their messaging to align with the interests and preferences of the target audience, increasing the relevance and effectiveness of the ad campaign.
Prominent Sidebar Placement
Sidebar Rectangle ads are positioned within the sidebar of a webpage or app interface, ensuring high visibility and engagement with users as they navigate the content.
Vertical Visibility
This format features a rectangular-shaped ad unit placed vertically along the side of the content, maximizing visibility without obstructing the main content area.
Best Practises
1
Position is the key
Sidebar Rectangle performs best when positioned beside the content of an article.
2
Top-selling format
It’s a popular choice among advertisers and works well with both text and image. Because of its size, it also has more ad inventory available from advertisers.
3
Desktop
Works best for desktop.
Other Ad Formats
High Yield Remains visible and continues playing as the user scrolls through a webpage, typically anchored to a corner of the screen. High visibility and engagement.
Standard An ad that plays before the main video content on a website, high visibility and engagement, easily integrated
High Yield Video ads that play outside of traditional video content automatically when they come into view to engage users.
Sticky Video Player
PreRoll In-Stream Video Tag
Outstream Video Player
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