January 15, 2024
Interstitial
Show up when a user clicks through from one page on a website to another. High viewability and click-through rates ensure high CPMs. Control over frequency cap and floor CPM.
Interstitial

Interstitial

The Interstitial ad format, available for both desktop and mobile, captures your audience’s attention as they transition from one page to the next. These unmissable banners overlay the content seamlessly, ensuring exceptional viewability without monopolizing screen space. Interstitial ads are served just once per user per session (or a given timeframe), making them a smart and non-intrusive advertising choice that your audience won’t be able to resist.

Technical Details

Sizes
Mobile:

Standard:

300×600, 320×480, 300×250

Desktop:

Standard:

300×600, 600×350, 600×250, 580×400, 300×250, 336×280

*and others

Environments

Desktop

Tablet 

Mobile

Type

Between Page Ads

Key Features

Centered Image Activation

These ads open in the center of the screen when the page loads and can be easily closed after 5 seconds.

Full-Screen Experience

Interstitial ads cover the entire screen while the user scrolls, usually appearing at natural transition points in the flow of a page.

High Performance

Interstitial ads are distinctive and attention-grabbing, often seen on editorial websites. They immediately take over the screen upon article click, delivering exceptional performance on both desktop and mobile devices.


Best Practises

1

Support for Various Ad Types

An ad can be shown as image, video, interactive element, and call-to-action, providing flexibility for advertisers to convey their message effectively.

2

Premium Ad Space


Interstitial ads are sold at a premium due to their high impact, CTR and effectiveness, leading to higher CPMs

3

User Experience Considerations

Publishers control the frequency of interstitial ad displays to avoid overwhelming users, thus maintaining a balance between monetization and user experience.

Other Ad Formats

High Yield

Outstream Video Player

Outstream Video Player

Video ads that play outside of traditional video content automatically when they come into view to engage users.

Information

New

AI TrueView Video Player

AI TrueView Video Player

Go with the flow and seamless integrate our ads into your site.

Information

Standard

MidRoll In-Stream Video Tag

MidRoll In-Stream Video Tag

Plays during the main video, similar to a commercial break, engaging viewers while they are actively watching

Information

High Yield

Sticky Video Player

Sticky Video Player

Remains visible and continues playing as the user scrolls through a webpage, typically anchored to a corner of the screen. High visibility and engagement.

Information

Standard

PreRoll In-Stream Video Tag

PreRoll In-Stream Video Tag

An ad that plays before the main video content on a website, high visibility and engagement, easily integrated

Information

High Yield

Interstitial Video

Interstitial Video

Full-screen video ad that covers the interface of a website, appearing between users’ activities.

Information

Standard

PostRoll In-Stream Video Tag

PostRoll In-Stream Video Tag

An ad that plays after the main video content, capturing the attention of viewers who have watched the entire video

Information

Join us today and 

start monetizing

your website traffic 

like never before!

Join us today and start monetizing your website traffic like never before!