Interstitial
The Interstitial ad format, available for both desktop and mobile, captures your audience’s attention as they transition from one page to the next. These unmissable banners overlay the content seamlessly, ensuring exceptional viewability without monopolizing screen space. Interstitial ads are served just once per user per session (or a given timeframe), making them a smart and non-intrusive advertising choice that your audience won’t be able to resist.
Technical Details
Sizes
Mobile:
Standard:
300×600, 320×480, 300×250
Desktop:
Standard:
300×600, 600×350, 600×250, 580×400, 300×250, 336×280
*and others
Environments
Desktop
Tablet
Mobile
Type
Between Page Ads
Key Features
Centered Image Activation
These ads open in the center of the screen when the page loads and can be easily closed after 5 seconds.
Full-Screen Experience
Interstitial ads cover the entire screen while the user scrolls, usually appearing at natural transition points in the flow of a page.
High Performance
Interstitial ads are distinctive and attention-grabbing, often seen on editorial websites. They immediately take over the screen upon article click, delivering exceptional performance on both desktop and mobile devices.
Best Practises
1
Support for Various Ad Types
An ad can be shown as image, video, interactive element, and call-to-action, providing flexibility for advertisers to convey their message effectively.
2
Premium Ad Space
Interstitial ads are sold at a premium due to their high impact, CTR and effectiveness, leading to higher CPMs
3
User Experience Considerations
Publishers control the frequency of interstitial ad displays to avoid overwhelming users, thus maintaining a balance between monetization and user experience.
Other Ad Formats
High Yield
Outstream Video Player
Video ads that play outside of traditional video content automatically when they come into view to engage users.
Standard
MidRoll In-Stream Video Tag
Plays during the main video, similar to a commercial break, engaging viewers while they are actively watching
Standard
PostRoll In-Stream Video Tag
An ad that plays after the main video content, capturing the attention of viewers who have watched the entire video
Join us today and start monetizing your website traffic like never before!
